Sentiment
Sentiment
Patients & caregivers are mostly negative, sharing very little positivity about their experience with HS.
More than 1 in 4 are going online to find, share, or ask for information about HS. This suggests a need to connect and find information regarding the condition.
"I was diagnosed with HS 12 years ago and have gone through doctors, surgery, antibiotics, and the whole host of dead ends in finding a solution to this painful condition."
Negative Sentiment towards HS from Treatment Inefficacy
HS Sentiment Profile
Positive
The reasons why patients and caregivers are positive about HS
HIDRADENITIS SUPPURATIVA PATIENTS
& CAREGIVERS
N=232K
Neutral
Neutrality is identified as posing questions or sharing information online about HS
Negative
The reasons why patients and caregivers are negative about HS
27%
4%
69%
What the sentiment across other conditions can be for patients and caregivers…
What does it mean for us?
Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Patients & caregivers are mostly negative, sharing very little positivity about their experience with HS.
More than 1 in 4 are going online to find, share, or ask for information about HS. This suggests a need to connect and find information regarding the condition.
"I was diagnosed with HS 12 years ago and have gone through doctors, surgery, antibiotics, and the whole host of dead ends in finding a solution to this painful condition."
Negative Sentiment towards HS from Treatment Inefficacy
HS Sentiment Profile
Positive
The reasons why patients and caregivers are positive about HS
HIDRADENITIS SUPPURATIVA PATIENTS
& CAREGIVERS
N=232K
Neutral
Neutrality is identified as posing questions or sharing information online about HS
Negative
The reasons why patients and caregivers are negative about HS
27%
4%
69%
What the sentiment across other conditions can be for patients and caregivers…
PSORIASIS & ECZEMA PATIENTS
& CAREGIVERS
N=1.8M
SMALL CELL LUNG CANCER PATIENTS
& CAREGIVERS
N=85.7K
8%
37%
55%
4%
47%
51%
What does it mean for us?
Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.

Life Impact
People come online first and foremost to discuss the impact of HS on their life.
